Why Choose Innovative Service Routes (iRoutes)?

Optimized Routing and Service Industry CRM

At Innovative Service Routes, we’re more than just a software provider – we’re your partner in operational efficiency. Our cutting-edge service industry CRM and optimized routing software have been developed to streamline your business operations from customer management to route scheduling.

Letter from the Founder



I went through over a dozen software companies claiming to provide functionality necessary to succeed. They all fell short so I developed my own. In doing so, we were able to fine tune and customize the software to our exact needs.

Innovative Service Routes LLC provides enterprise grade software that was originally created as the software hub to manage hundreds of Cantastic Franchises. The business model has shifted to accommodate other service industries allowing them to sign up for a subscription based software to handle their business needs.

Think of Innovative Service Routes as your turn-key technology partner.

I look forward to hearing from you. Use the Contact Us form to start things rolling. We'll schedule a demonstration and if we are a good fit for your business, get you launched on the Innovative Service Routes platform.




Russell Keetch, Founder
Innovative Service Routes LLC

Key Features of Innovative Service Routes
  • CRM tailored for the service industry, designed to handle customer interactions and streamline operations.
  • Routing, calendar, and scheduling tools that optimize both large and small service routes for maximum efficiency.
  • Customer portal with login capabilities for customers to update billing, communicate, and view service schedules.
  • Integrated time tracker for monitoring employee hours and productivity on the go.
  • OBD device tracking system to track employee time, truck stats, location, and preventative maintenance.
  • Seamless merchant account integration for fast and secure payment processing.
  • Communication center for real-time communication between customers, technicians, and office staff via SMS, email, web chat, and call center.
  • Integrations with leading 3rd-party providers like Stripe, NMI, Authorize.net, Routific, Zapier, Google, and more.
Ready to Get Started?
If you’re looking for a solution that fits your business, reach out using the Contact Us form. We’ll arrange a personalized demonstration to show you how Innovative Service Routes can streamline your operations and take your service business to the next level.
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